SALIDA, Colo.—Heart of the Rockies Regional Medical Center recently introduced reduced
cash-based pricing for rehabilitation services: physical therapy, occupational
therapy and speech therapy.
Patients pay for the service upfront with cash, check or credit card. Insurance
companies will not be billed, so the cash payment will not go toward an
The hospital is able to offer the cash discount because there are fewer
administrative costs, and payment is received in full at the time of service.
Rehab services provided at HRRMC prior to Aug.1, 2018, do not qualify for
the cash-based pricing.
A doctor’s order is required for all cash-based rehab services regardless
of payment method, and a report will continue to be sent to the ordering
“The hospital has been developing cash-based pricing for rehab services
for some time,” said Lesley Fagerberg, vice president of finance.
“We are aware that more and more of our patients have limited insurance
coverage or high-deductible plans and we wanted to offer a more affordable option.
“I encourage patients interested in cash-based rehab pricing to call
our Patient Financial Services office at 719-530-2475 to determine their
out-of-pocket costs so they can decide if cash-based pricing is the best
option for them.”
This is one of several initiatives HRRMC has undertaken to address the
cost of health care. Other initiatives include direct access lab testing,
cash-based pricing for CT and MRI scans, and opening a walk-in clinic
at the HRRMC Buena Vista Health Center.